Stella Artois
OAR + The NOVO

Stella Artois
+ OAR + The Novo

Location: The Novo - Los Angeles, CA

Services: Concept Design | Graphic Design | Layouts | Final Artwork | Video Editing

Partner | Client: Good People Exp

Stella Artois took over The Novo with O.A.R. for the SAMCOM 2026 Official Afterparty. In partnership with Good People Exp, Syfer Design helped lead the creative direction, concept development, graphic design, and video content for the Stella-branded takeover.

We transformed The Novo into a fully immersive Stella Artois environment reimagining lighting, stage design, environmental graphics, signage, menus, and VIP areas to create a cohesive, premium brand experience.

The result: a seamless brand activation and an unforgettable night, with O.A.R. bringing the house down.

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Event Videos

We worked with the Stella Artois, OAR, DJ Jerzy, and the Novo teams to ensure all graphics and videos were successful throughout the event. We paired all visuals together to have a cohesive look and feel.